The LineUP and its groundbreaking "Choose Your Coach" format was conceived by Tori Whitcher. In 2020, Tori was honored with USA Field Hockey’s Humanitarian of the Year Award.

"During the height of the pandemic, I hosted webinars that attracted thousands of live high school athletes each week," Whitcher said. "Athletes were desperate for guidance on college recruiting; all campuses were shut down, and there were no third-party showcases or recruiting camps that were worth my athlete's time and money. That's when the idea hit me: What if we created our own prospect camp that added guaranteed exposure, customization, and real impact, not just for athletes but also for the college coaches too?"

At The LineUP, we advocate for a personalized experience for our athletes and coaches, challenging the status quo and revolutionizing the recruiting process. LineUP is a family-owned and operated business born out of a mission to address a critical challenge within our sport: the inefficiency of high school athletes connecting with college coaches.

With student-athletes often juggling dozens of schools on their list, attending every prospect day on campus is an impossibility. Additionally, they require extra touch points and more personalized interactions in small groups with their top choices. LineUP steps in to provide athletes with enhanced access to top college coaches and programs OF THEIR CHOICE, while affording coaches the opportunity to engage with a broader range of talented athletes.

Although the LineUP model and concept emerged fairly recently in 2021, our family boasts over 35 years of experience in the field hockey event space starting which began with Bob Whitcher meeting Thomas Tichelman in the Netherlands.

Now, meet the team! Our team defines and shapes us, enabling us to perpetually contribute to our sport, athletes, their families, and our college coaches.